Compare · Jewellery POS
Looking for a Marg alternative that runs on the counter phone?
Marg is capable software with a dealer behind it. It also assumes a desktop, a setup visit and an AMC. If you want to be billing this afternoon from the phone already on your counter, that is a different product.
What Marg is good at
Marg is deep, mature software with real jewellery capability and a dealer network that will sit with you. If you want that hand-holding and don't mind the desktop, it's a serious choice.
Side by side
Auromine vs Marg
| Feature a jeweller actually asks for | Auromine | Marg |
|---|---|---|
| Rate, weight and purity billing | Built in | Add-on module |
| Runs on the phone at your counter | Yes | Desktop first |
| Setup time before the first bill | Minutes | Days, usually with a dealer |
| Old gold exchange on the same bill | Built in | Configurable |
| Tag printing for jewellery stock | Built in | Yes |
| Website built from your stock | Store module | No |
| Annual cost for one counter | ₹0–₹5,499 | Higher, plus AMC |
| Free plan that doesn't expire | Pearl, forever | No |
Where we don't win
Where we don't win
If all you need is a plain GST invoice and nothing else, cheaper software exists and we will tell you so on the phone. Auromine earns its price when the counter, the website and the customer messaging are one system — not when you only ever print a bill.
We also don't have a decade of accountant integrations, and we don't pretend to. If your CA insists on a specific accounting package, keep it — we export cleanly and stay out of the way.
The cheapest way to find out is free.
Pearl and the retail Free plan don't expire and don't ask for a card. Bill for a week on both and decide with your own hands.
Switching over
We migrate your items and customers for ₹2,999, or you can import them yourself from Excel. Most shops are billing on the same day.
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Pick a comparison
Auromine vs Vyapar
Vyapar is good general billing software. It was not built for rate, weight, purity, making, wastage and old gold. That difference is the whole page.
→Auromine vs myBillBook
myBillBook bills well for a general store. Ask it for today's rate, a wastage percentage or an old gold exchange on the same bill and you're back to a calculator and a notebook.
→Auromine vs Zoho Books
Zoho is excellent accounting software built for accountants. A counter on Deepavali evening is not an accounting problem — it's a speed problem, and it has to work when the internet doesn't.
→Bill your first invoice today.
Install on the phone at your counter. No card, no salesperson, no callback.